Email Marketing - Increase Traffic with Return Visitors and Promotion

"Marketing" - always been a major term in any type of businesses, it is as important in online business as it is in offline business

Going Straight into the point we will focus on "How I Use Email to Boost My Organic Traffic & Use Email Marketing to Increase Traffic with Return Visitors!"

In this article, I want to show you how I use email to improve traffic to my site, and thereby increase SEO and organic traffic. These techniques work; I’ve seen it happen from my last 4 years of my experience.

The Starting Point: Collect Emails Addresses

The starting point for using email to boost organic traffic is to collect email addresses. Email marketing still ranks as the number one method of sharing content online. People still use feed readers, but they’re not as popular, especially since the demise of Google Reader.
At several points in my blog, I use a call to action for newsletter subscription:

Email Brings Return Visitors To Our Site

Sending out emails keeps site visitors coming back. Many of my readers sign up to be on my mailing list, and this serves as a reminder for them to read my blog. Whenever they get an email from me, they go to my blog to read it. It’s that simple.

Return visitors are satisfied visitors. And, as Cyrus Shepard explained in an Advanced SEO topic on Moz, “SEO Ranking Factor #1 is Satisfaction.” As he explains in his excellent article, “Satisfaction is an actual ranking factor” based on algorithmic features and data collection.
I focus on email visitors, because they are most likely to be satisfied. Their satisfaction increases the overall SEO value of my blog.

Email Increases Onsite Engagement Drastically

Return visitors are the most engaged visitors. My email visitors are nearly four times as likely to share my content. They are responsible for writing 41% of the comments on my blog. But they only make up 13.91% of my overall traffic.
What’s going on here? Obviously, my email subscribers are highly engaged. That’s the point. People who sign up to get my email reminders are the ones who want to get my content. They’re going to interact with my content, and they are likely to share my content.

Email Improves the Number of Link backs to My Site From Other Sources

Recently, i read about a guy who launched a website, and was able to snag a ton of link backs by informing people about his site through email alone.
The people who heard about the site from his email then linked to his site from their sites.
I don’t brush this off as just hype, because I’ve seen the same thing happen on my blog. When I send out an email about my latest blog post, I get an uptick in link backs. That helps my SEO.

Each and every method of bringing visitors to your site is a method of increasing your organic traffic. Why? Because Google analyzes each feature of your site to determine where you should rank in the SERPs. The better these features are, the higher you’ll rank, and the more organic traffic you’ll get.
Not everything in the digital marketing world can be connected by straight lines. But there’s still a connection. As I’ve shown you, I can increase my organic traffic by the power of emails.

Also See: How To Use Custom Domain Name With Bloggers Blog 
What techniques do you use for boosting your organic traffic? Please let me know in comments below, Till then Good Luck!

How To Choose A Domain Name & How It Affect Your Business

Choosing a domain name seems easy task but when we go through this situation then we realize that how difficult it is, it is difficult not only because we need name according to our company or business name, but also it affect your traffic directly or indirectly.
Choosing a domain name is similar to choosing a company name — it requires a lot of thought and consideration. Your domain name is your identity on the web; you want to make sure you choose a name that not only fits your business, but is also easy to find and promote.

The steps given below can help you pick the perfect domain name for your website.

1. Keep it short (6 to 15 character is good) 

If your domain name is long and complex, you risk customers mistyping or misspelling it. Short and simple is the way to go.

2. Use keywords is a good practise

Using keywords that describe your business and the services you offer. For example, if you’re a glass replacement business, you may want to register GlassChange.com or GlassReplacer.com.

3. it must be easy to type

looking for a domain name that’s easy to type is critical to online success. If you use slang (u instead of you) or words with multiple spellings (express vs. xpress), it might be harder for customers to find your site.

4. Target your area

If your business is local, consider including your city or state in your domain name to make it easy for local customers to find and remember. Example: MaharashtraGlassChange.com.

5. Avoid numbers and hyphens in domain name

Any thing like numbers and hyphens are often misunderstood — people who hear your website address don’t know if you’re using a numeral (5) or it’s spelled out (five) or they misplace or forget the dash. If you need these in your domain, register the different variations to be safe.

6. Build your brand and protect it

To build and protect your brand, you should purchase various domain extensions, as well as misspelled versions of your domain name. This prevents competitors from registering other versions and ensures your customers are directed to your website, even if they mistype it.

7. Acting fast is better bet

Domain names sell quickly. Thankfully, they’re also inexpensive, so register your favorite domain names as soon as possible. If you’re having trouble finding an available name, domain registrars like Bigrock will suggest alternate names during your domain search to help you find the perfect domain name.

8. It must be memorable

There are millions of registered domain names, so having a domain that’s catchy and memorable is essential. Once you’ve come up with a name, share it with close friends to make sure it sounds appealing and makes sense to others.

9. Research on it many times

Make sure the name you’ve selected isn’t trademarked, copyrighted or being used by another company. It could result in a huge legal mess that could cost you a fortune, as well as your domain!

10. Domain name extension must be appropriate

Extensions are suffixes, such as .com or .net, at the end of web addresses. These can have specific uses, so make sure to choose one that works for your business. The .com domain extension is far and away the most popular, but it can be tough to get a short and memorable .com domain name because it’s been around for so long.

A bevy of new generic top-level domains — like .photography, .nyc and .guru — offer a great opportunity to register short and highly relevant names. And here are some other top extensions and how they’re often used:

• .co : an abbreviation for company, commerce, and community.
• .info : informational sites.
• .net : technical, Internet infrastructure sites.
• .org : non-commercial organizations and nonprofits.
• .biz : business or commercial use, like e-commerce sites.
• .me : blogs, resumes or personal sites.

Note: You don’t need to build a website for every domain. Just forward any additional domains to your primary website.

Also See: How To Use Custom Domain Name With Bloggers Blog

Now go ahead and grab a cool domain name for your future brand, Good Luck!

Tips On Blogging - Help to make better profit out of it in any way.

A few people have asked me if I can share a few tips on
'Blogging'... I'm excited to finally get this post written! I frequently get emails asking for advice on starting a blog, and I always wish I had the time to respond with a really helpful answer, more than just a paragraph
Sure, no problem at all! There's 4 top
tips below.




But first let me explain a little about
PROFITING from your blog.

If you don't already know this, your
blog is one of the most IMPORTANT
websites you'll ever own!

It becomes kinda like a central hub for
your online business, and it's a place
where your subscribers can get to know
you personally and of course...
 
There's a lot more to it than simply slapping a site online, it's all the
'behind the scenes' stuff that makes
the magic happen and allows you to
PROFIT from it!Now here's those tips that should help
you out:


Tip# 1. Be Yourself and be honest -
Don't be like a sheep and follow the
herd, your readers will want to know
who you really are and will like you
more for it. Make sure you put your own
spin on things to make yourself unique.

Tip# 2. Target Your Audience - Don't
waste all your traffic and time on
people who are not interested,
determine your target audience and make
sure all your content is related to
that.



Tip# 3. Don't be afraid to speak you
mind - Controversy sells! Be prepared
to engage others with differing
opinions, sure, some readers may
disagree and some may agree, but the
controversy will drive more traffic
alone.

Tip# 4. Make it easy for readers to
subscribe - This may be obvious, but
you'd be surprised how hard some people
make it to join a mailing list, make
this one of your main focuses on your
blog!

  Also See: How To Use Custom Domain Name With Bloggers Blog

Most of the people spend on your blog is one of the best indicators of the usefulness of your content.
The longer people stay on your site, reading your content and exploring blog archives, the higher your chances of converting them into subscribers and customers.
Average time on site is, of course, a key SEO metric as well, and one of the user experience factors Google uses to understand the quality and relevance of a piece of content.
In a detailed SEO study, which analyses more than 1 million Google search results, Brian Dean (Backlogging) found that the average time users spend on a site has a strong relationship with search engine ranking.
If you’re not sure what I’m talking about, you can check the average session time of your blog in your Google Analytics dashboard, think on it carefully

And the topic you choose is also very important, talking abt myself, I personally LOVE coming up with ideas and giving advice. I always have. It may sound weird to some, but that is "me." When I get a phone call from a friend in need of ideas or advice, I get a rush. Really. That's how much I like it. People ask me all the time if I ever worry that I'll run out of things to write about, or ideas to share on the blog, and I can easily say "no." I feel confident that I can spew out ideas for the rest of forever, assuming I'm never bound by duck tape and gagged with a smelly sock. That may be a big assumption. Clearly, a blog about ideas would suit me well. And it has.


Hope you understand this tips and can apply into your blog too, Good Luck!

Bloggers Vs Wordpress - Pros & Cons

Hello everybody, many of my friends used ask me "which one is better to use - blogger or wordpress..??"
The answer was clear, that if you want a blog that does not require paid web hosting then you should go for blogger (sacrificing some facilities), And if you want a blog or site that should be as professional as it can be, you should go for wordpress.

Though this blog itself is powerd by blogger (as i love blogger though) i would recommend wordpress to you,

heres why..

 

 

I always experienced many wonderful benefits achieved by having my website, and this has made an incredible difference for me in my life. There is a great value in building your own online presence and growing your audience. Having a complete control, ownership and freedom over your site are the main reasons why I pick WordPress as my preferred content platform.

The open-source community behind WordPress provides many of the unique benefits to the platform. There are thousands of free design themes for you to use to make a great looking website, and there are even more plugins that allow you to extend your site by adding great features. All this without needing to know how to code or without having any web design experience.

Blogger is a simple and easy to use platform, but it just doesn’t cut it in regards to flexibility and customization. That is where WordPress excels. Over 60 million people and brands have chosen it to power their sites and use it to create a broad range of beautiful and impressive blogs and websites.

Many of the biggest organizations run their blogs and sites on WordPress. Some examples are Facebook, Google Ventures, eBay, CNN, NASA, and Mozilla. I run all my projects on WordPress too. WordPress actually powers 26.4% of all websites online while Blogger powers 1.2% (as of May 2016).

Also See: How To Use Custom Domain Name With Bloggers Blog

Also See : How to Use Permalinks For Seo

Hope You Understand the exact advantage of wordpresss over blogger.

How to use custom permalink to boost your SEO

Hello, let me stick to googles blogger  here, previously we couldn’t control the permalink of bloggers blog and by default it used to remove some of the "stop words" and when you use long title of the post, it removes the extending words from permalink.
Here you can check an example of normal Permalink vs Custom permalink:

• http://www.yoursite.com/blogspot-seo-search-preference-robots-redirection-metatag.html
• http://www.yoursite.com/blogspot-custom-permalink.html

How to use custom permalink to boost your SEO

the basic idea is to remove all stop words and use Keywords in your permalink
Now, when you write a Blog post in BlogSpot, simple look for Permalink option, click on it, select custom URL and add your permalink there. I know for newbie, it may sounds like rocket-science to add your own permalink, and I will explain it in simply

When you are writing a new blog post and lets say, your title is
How to boost SEO of your blogSpot blog, by default BlogSpot will make a permalink like
http://domain.blogspot.com/yy/mm/how-to-boost-seo-of-your-blogspot-blog.html
Instead of using such long Permalink, simple add
How-BlogSpot-SEO or BlogSpot-SEO in custom URL. Remember, your Keywords are separated by ‘–‘ (Dash).

For now, you can use following characters in custom URL field (A-Z) (a-z)(0-1)

This permalinks can drastically change your optimization for search engines, Good Luck!

How to Create Own Email Id With Domain Name (Eg: admin@domainname.com)

With the help of google app, we can create out own email id, this stuff will work with most of the common domain registrar.

Follow The Given Steps: 

1. Firstly, go to google apps Sign up Page, click on start free trial (You would be paying later, but it’s good to enjoy first one month without paying anything)
   
2. Now just click next, and on the next page, you have the option to buy the domain from Google or use any of your existing domain. If you have a domain, use the option which says “Use a domain name I have already purchased” and if you need to buy a domain name, use the second option.
   
3. Now on the next page, you will need to create your first Google Apps user name. My suggestion would be, create only those email address which you are more likely to going to use. As Google Apps charges /user/month, using fewer Email address will ensure that your business monthly expense will be low.
   
4. Just click signup and it will automatically redirect you to admin dashboard of your newly created Google Apps account.
   
5. The thing which we require at first here, is to verify domain ownership which could be done in multiple ways. The easiest way is by adding the meta tag if you already created your website, or you can add Txt record to verify domain ownership. In my case, I have added meta tag into my WordPress site to verify domain ownership. (as proof that i own the domain)
   
6. After verifying your domain ownership, next step is to set up email for your domain. Click on next step after verify, and you will be back to admin console where you can click on setup email to start setting up Google Apps Email service. The great thing about Google Apps setup tool is, it’s very smart and makes it easy for any non-technical user to setup and get running in no-time. For example, in my case, Google apps detected that my domain is hosted on Bluehost, and it gave me instructions to quickly setup Google Apps email service via Bluehost. After this you have to delete all existing MX record.
   
7. At this point, delete all existing MX record in your Bluehost hosting account or other web-hosting services that you are using, and simply add the MX record provided by Email setup console of Google apps.

That’s it! in less than 24 hours Google will check the MX records after which your mail will be activated, hope this helps.

Pleasr remember, having your personalized domain Email address, will help in branding and look more professional, Good Luck!

How SEO affect Adsense And Vice Versa (How It Affect Your Earnings)

Many of my students ask me that 
Does using Google AdSense increase the SEO rankings?

The answer i used to give them was 'YES', but today i thought to write how it affect one another in a understandable way.
Interrelated
Before understanding that lets recall some term

What is Google Adsense ?

Google Adsense is a program by Google where Publishers can sign-up and if approved can place ads on their website/blog and can earn some $ if someone clicks on those ads which differs everytime based on location and various factors.

What is SEO ?

SEO stands for search engine optimization which has nothing to do with Google Adsense in any way. For more you can read my answer on SEO.

However you would be earning more with Google Adsense if your website SEO is good. Let us understand how?

Get back to topic,

Yes it does affect each other, you would be earning more with Google Adsense if your website SEO is good. Let us understand how?

Better SEO = Better Rankings

Better Rankings = More Organic Traffic

More Traffic = More Clicks on Ads placed on website

More clicks on ads = More $$$ rolling in to your Google Adsense Account

 

Also better the traffic of you blog, it becomes a good place to advertise and more demand leads to more price. Advertisers would be paying more CPC to place adds on your site, So you can make more money.

And if more people click on your adds then it will help crawlers to index the page and result in better SEO

Also See : How to Use Permalinks For Seo

Its is interrelated and jointly Affect your Earnings

Hope you understand what i mean to explain, by understanding this you will be able to take your blog or websites to next level, Good Luck!